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Capitalization is king! 3 of 7 on proposal writing

Happy new year!  Thanks for returning to read more in our series about writing winning proposals!

To catch up, see parts 1&2:

» Writers write!

» Passive is wimpy!

Third on enexdi’s list of proposal-writing mantras:

» Capitalization is king!

Have you Capitalized Random Words for no Apparent reason? If So, your Proposal probably Is difficult To Read.

See if you think the two sentences above are easier to read when you use caps correctly:

Have you capitalized random words for no apparent reason? If so, your proposal probably is difficult to read.

In general, as your English teachers taught you, capitalize only proper nouns. You’ll be doing your reader a huge service. Streamline your compelling proposal by employing capital letters sparingly – and accurately.

Coming soon:

» Turn down that buzzing!

Posted By Doug Nocerino | 1/7/2014 12:26:20 PM
 

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